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In any business, profits grow when happy customers make referrals to others. You benefit when your VoIP users recommend your ITSP business to their friends, family, and colleagues. Referrals can come in many forms, whether via face-to-face conversations or in writing. Relying on customers to take the initiative to make this recommendation may be troublesome,... Read More »
Running an Internet Telephony business means you need access to the right information, whenever and wherever you need it. Having the right information is important for troubleshooting, configuring your services and prices, making improvements that can increase your profits and performance over time. Online technical documentation about your switching and billing puts technical information at... Read More »
As your VoIP users become more sophisticated, having the features your VoIP users expect becomes more important every year. For Internet Telephony Service Providers (ITSPs) some features are more valuable to your business since they require your users to configure it the way they want it. Once features are set up, users are less likely... Read More »
Profitability is the goal in any business, and your VoIP business is no exception. An important part of managing your business is the ability to measure your profits so you can make any changes if needed. Measurement is key to making improvements. ITSPs likely offer a variety of services to a variety of customers, possibly... Read More »
Selecting the right set of features is one of the most important strategic decisions your VoIP business will need to make. Telecom services that do the bare minimum can easily be reduced to a mere commodity, lacking innovation or differentiation. Such providers can easily be replaced by lower-cost competitors. Successful VoIP businesses should look for... Read More »
Just about every type of business needs telephone service in order to operate. But different types of companies have different needs. If you focus on just one type of customer, you may miss out on others. Two common customer types: Hosted PBX Customers who have (or wish to have) a hosted service do not wish... Read More »
One of the most attractive opportunities for today’s Internet Telephony providers is offering Hosted PBX to small business customers. This lucrative market segment is helping VoIP providers around the globe to succeed. One obstacle for small business, especially home-based businesses, could be adding IP phones. If your customer is using analog phones or even mobile... Read More »
A successful VoIP service provider needs to offer customers the options needed to make and receive calls, any where, any time, and with any device. Your business customers have needs that can change at any moment. Employees need to work from a variety of locations, whether they are normally based in the office, at home,... Read More »
One of the most attractive and profitable segments of the telecom industry is the Hosted PBX market. This high-growth opportunity enables VoIP service providers to serve attractive business customers. Winning and retaining customers is easier if you can show real advantages to the services you offer. Communications is an enabler that helps businesses run smoother,... Read More »
Running a successful VoIP business includes many valuable assets: your talented staff, your business plan, and your suppliers. But the most important asset for your VoIP business is your brand. Customers may be wary about switching away from a larger incumbent telco to a new VoIP provider unless they trust you can deliver. When customers... Read More »